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Brand Breakout: How Emerging Market Brands Will Go Global
About this book
Explore “Brand Breakout: How Emerging Market Brands Will Go Global” by Jan-Benedict E M Steenkamp , Nirmalya Kumar, an academic title. For those exploring this field, the book offers its own approach to the subject.
Book details
- Edition
- 2013th Edition, 2015
- Language
- English
- Publisher
- পালগ্রেভ ম্যাকমিলান (ভারত)
- Pages
- 256
- ISBN-13
- 9781137467591
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