About this book
“Consumer Behavior” by S. Ramesh Kumar , Joseph Wisenblit , Leon G. Schiffman is an academic title. For those exploring this field, the book offers its own approach to the subject.
Book details
- Edition
- 11th Edition, 2014
- Language
- English
- Publisher
- পিয়ারসন (ভারত)
- Publication year
- 2014
- Pages
- 536
- ISBN-13
- 9789332537644
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